Noah And The Whale Launch 'Heart Of Nowhere' Album Treasure Hunt
Monday, 29 April 2013
Written by Jon Stickler
Noah And The Whale have set their fans a treasure hunt, with the prize being the “unlocking” of their new album, 'Heart Of Nowhere', in the run-up to its release next Monday, May 6th. Delivering home-taped versions of the album to independent record stores around the country from this Wednesday, fans-turned-detectives will be able to track down secret codes to open up a stream of the record on the band’s website.
This just in from the band:
“On Wednesday 1st May we’ll be delivering six special parcels to six great indie record stores across the country. Each parcel contains a cassette copy of ‘Heart of Nowhere’, recorded manually and handwritten by us. The parcels also contain a unique code to help unlock a digital stream of the album online for the rest of the world to hear.
We’ll be releasing information over the next few days to help you work out the location of the stores. Each store only has one parcel. It will be handed over by the staff on a first come first served basis on Wednesday.
Each parcel contains a code which will help unlock the full album stream at a hidden location on our website. It will only become available when all six parcels have been found and their codes entered.
Find the record store, pick up a parcel and enter your code to help unlock the album online.
Follow @noahandthewhale on Twitter for updates and information. Use the hashtag #UnlockHeartOfNowhere to help with the search.
Our Land, Our Lives, Our Rules.
Good Luck.”
Noah And The Whale’s fourth album, 'Heart Of Nowhere', is released on May 6th, 2013. The album, recorded at West London’s British Grove Studios, will be launched with a full UK tour that includes a four week residency - ‘A Month Of Sundays’ - which began last night (April 28th) at London’s Palace Theatre, as well as a short film, directed by the band’s Charlie Fink.
Wed May 1st 2013 - De La Warr Pavilion, Bexhill-on-Sea
Sat May 4th 2013 - Arts Centre, Warwick
Sun May 5th 2013 - Palace Theatre, London
Sun May 12th 2013 - Palace Theatre, London
Mon May 13th 2013 - Opera House, Manchester
Sun May 19th 2013 - Palace Theatre, London
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