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Fans of rock n roll icon, Paul McCartney, have been speculating all week about a teaser trailer for a new animated track that found its way onto YouTube, finally in a statement issued today the McCartney Family confirmed what it is all about.
The family today confirm that the leaked track and accompanying animation are part of the #LoveLinda campaign they have been working on alongside the Linda McCartney Foods brand. This is the first time in 15 years that the brand has done TV advertising. The TV advert shows the McCartney family as you have never seen them before in animated form.
Singer songwriter, Elvis Costello, has provided the voiceover to the animation which in addition to the family, features a host of psychedelic animal characters.
Elvis Costello has been vegetarian since the early 1980’s and remembers Linda McCartney and all she strove for: “Linda always talked well and made it seem that you wouldn’t be joining a secret weird society by being vegetarian”.
Produced by world renowned Passion Pictures, whose other work includes projects for The Beatles and The Gorillaz, the animation transports viewers into a fairy-tale world where characters including Horse boy, Napoleon Dog and Ballerina Cat join the McCartney Family in a musical fanfare that culminates with a woodland feast.
Airing for the first time on January 28th, the animation is part of a national #LoveLinda campaign to launch the new range of chilled meat free foods from Linda McCartney.
Following the success of his recent ‘Revolver’ UK tour, Elvis Costello has decided to revolve again next year, wheeling his gigantic vaudevillian contraption up and down the country for 16 highly anticipated shows.
May 31st - Birmingham, Symphony Hall
June 1st - Cardiff, St David’s Hall
June 2nd - Bristol, Colston Hall
June 4th - London, Royal Albert Hall
June 5th - London, Royal Albert Hall
June 8th - Sheffield, City Hall
June 9th - Birmingham, Symphony Hall
June 10th - Liverpool, Philharmonic
June 12th - Gateshead, The Sage
June 13th - Blackpool, Opera House
June 14th - Manchester, Apollo
June 16th - Edinburgh, Festival Theatre
June 17th - York, Barbican
June 19th - Southend, Cliffs Pavilion
June 20th - Basingstoke,The Anvil
June 22nd - Brighton, Brighton Centre
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The family today confirm that the leaked track and accompanying animation are part of the #LoveLinda campaign they have been working on alongside the Linda McCartney Foods brand. This is the first time in 15 years that the brand has done TV advertising. The TV advert shows the McCartney family as you have never seen them before in animated form.
