Arcade Fire have revealed the video for their new single Reflektor and, as with past releases The Wilderness Downtown and Neon Bible, its an all-engrossing interactive experience.
To check out the video in all its interactive glory, head to justareflektor.com. The video allows you to use your mouse, tablet or mobile device to "reflect" the effects used within the video.
You can check out a behind-the-scenes of 'Reflektor' video below. Written, directed and produced by Vincent Morisset, a longtime collaborator and friend of Arcade Fire, the video was filmed in Jacmel, Haiti and tells the story of a young woman who travels between her world and our own, according to the video's site.
The album 'Reflektor' is out October 29 via Merge.
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