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Shopping Share Video For Suddely Gone

Thursday, 01 March 2018 Written by Laura Johnson

Photo: CJ Monk

Shopping have posted a video for Suddenly Gone.

The track is cut from 'The Official Body', the follow up to 2015’s ‘Why Choose?’, which arrived in January through FatCat Records. We spoke with the band prior to the record's release. Check out the chat here.

Discussing the video, which was directed by LA-based director and animator Lessa Millet, guitarist and vocalist Rachel Aggs said:

“[The Suddengly Gone video] talks about labour and resources. It’s about feeling used and undervalued in a relationship or, more generally, as a queer and/or a person of colour making music or art in the UK and how that can feel very draining.”

You can feel overlooked for years and then suddenly tokenized when your identity becomes buzzworthy or fashionable. So much of the guitar music we love originates from roots and blues music made by and for people of colour and the same goes for dance and disco that has its roots so firmly in queer culture. We are asking people to reflect on what our cultural landscape would really look like if it weren’t for those pioneering but marginalized artists and in particular what our cities will eventually look like if queer spaces and independent gig venues continue to be forced to close.”

Millet also commented:

“I went off of the energy of the song and the feeling behind it - this feeling of ‘I see what you're doing, and I'm done being used.’ It's optimistic and angry at the same time. In looking for images I just thought about all the instances a small group of people profit from everyone else, which way the money river flows, where does it pool. I think the magic tricks and hand shadows were a good metaphor for all the distractions that prevent us from seeing what is going on underneath.”

Aggs added:

“It also suggests a parallel between this kind of emotional, creative draining and the terrifying environmental consequences of reckless money-grabbing corporations undervaluing and exploiting our natural resources and the impact of that on people living and working in more precarious parts of the world."

Shopping Upcoming Tour Dates are as follows

Thu March 01 2018 - ALLSTON Massachusetts - Great Scott (USA)
Fri March 02 2018 - PROVIDENCE - Columbus Theatre (USA)
Sat March 03 2018 - BROOKLYN New York - Market Hotel (USA)
Sun March 04 2018 - PHILADELPHIA Pennsylvania - Johnny Brenda's (USA)
Tue March 06 2018 - WASHINGTON - Union Stage (USA)
Wed March 07 2018 - ASHEVILLE North Carolina - Mothlight (USA)
Sun March 11 2018 - HOUSTON Texas - Walter's Downtown (USA)
Mon March 12 2018 - SAN ANTONIO Texas - Paper Tiger (USA)
Fri March 16 2018 - EL PASO Texas - Lowbrow Palace (USA)
Sat March 17 2018 - PHOENIX Arizona - Rebel Lounge (USA)
Sun March 18 2018 - SAN DIEGO California - Whistle Stop (USA)
Tue March 20 2018 - SANATA ANA California - Constellatino Room (USA)
Wed March 21 2018 - LOS ANGELES California - Resident (USA)
Thu March 22 2018 - SAN FRANCISCO California - Rickshaw Stop (USA)
Fri March 23 2018 - PORTLAND Oregon - Bunk Bar (USA)
Sat March 24 2018 - SEATTLE Washington - Vera Project (USA)
Tue March 27 2018 - MINNEAPOLIS Minnesota - 7th St Entry (USA)
Wed March 28 2018 - CHICAGO Illinois - Beat Kitchen (USA)
Thu March 29 2018 - DETROIT Michigan - Marble Bar (USA)
Fri March 30 2018 - TORONTO Ontario - Baby G (Canada)

Click here to compare & buy Shopping Tickets at Stereoboard.com.

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